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May 28, 2025 · Watch · ~60 min · re:publica 25 — Berlin

The future of play: how gaming shapes digital culture across generations

A re:publica 25 panel on why games are no longer a subculture — and what that means for the people building the rooms players show up in.

Games have quietly become one of the most crowded rooms in digital culture — a place where generations that don't otherwise meet end up sharing the same lobby, the same lore, and often the same jokes.

In this panel at re:publica 25, I joined Melvin Frank, Mitsuo Hirakawa, and Ann-Kathrin Kuhls to unpack how play has shifted from pastime to platform: how communities form across languages and age groups, why the studios paying attention to that are winning, and where the responsibility sits when the room gets loud.

It's a good starting point if you've ever wondered what community managers actually think about all day.

Source: www.youtube.com/watch?v=agZrurYXPnM


— Carolin